Air Jordan IV (4) “Toro” Gas Mask by Freehand Profit

The 70th sneaker mask made by Freehand Profit, the Air Jordan IV “Toro Bravo” mask takes the form of the iconic Chicago Bulls logo. Perry Brooks @bigbrooks8and9, from 8 and 9 West, modeled this art piece among the Pacific forests, forming this Minotaur’s natural labyrinth.  The mask was commissioned by art collector, K. Santa @santaklaus36, who sacrificed…

A Look At 14 Unreleased Masks

Kickin’ off the new year right with a look at 14 unreleased masks. Take a look at the gallery below and be sure to cast your vote for which mask(s) should be the first release of 2014. Masks have long been cultural mile markers during times of change. They allow us to explore the paradoxes…

Air Jordan VI (6) “Black Infrared” Gas Mask

Masks serve a number of functions, possibly more than ever in modern society. They have breathed life into ceremonies and performances since the ancients. A mask can instill fear, disguise a criminal or cover a surgeon’s mouth. Masks not only obscure a physical identity but can also express identities unseen. The sneaker masks I’ve created…

Double Up: Two New Jordan Masks by Freehand Profit

Ok, I’ll admit it, I totally forgot Tuesday was the 15th! (New masks every 1st and 15th here on freehandprofit.com) To make up for the delay, I’m droppin’ 2 Air Jordan masks on you. And of course they had to add up to 23 (23 photos too). The Bred XIII Mask is modeled by Martel…

Interview with Philly rapper Emanuel X: “Behind ‘Gold Tombs'”

As a nearly lifelong Hip-Hop head I’ve seen a lot over the years. Some have been declaring Hip-Hop dead for over a decade, understandably so as we see the likes of Bieber trying to crossover to rap. The die hard fans of what we call “real Hip-Hop” refuse to let go, constantly searching for up-and-comers…

@FreehandProfit creates a classic mask for @MethodMan

Normally new masks are released every 1st & 15th but I got a special piece to share with you today. I started this month with a tribute to Wu Tang Clan, fittingly because September is the 9th month (Wu Tang Clan being made of 9 deadly emcees). Sebastian Bleak and I made it to Rock…

A Tribute to the Crew known as Wu: 3 New Sneaker Masks by Freehand Profit

SUUUUUUUUUUUUUUUU! Hip-Hop has always been about ‘the crew’. Whether it was Bambaataa’s Zulu Nation, the Rock Steady Crew breakin’ out of the Bronx or TATS CRU wreckin’ walls- ‘the crew’ is ever present. Being that my work aims to reflect Hip-Hop I started looking for ways to represent my crew (Fat Chance Crew) and also…

@ZodiakKilla releases “Death of the Zodiak – The Final Numbers”

Those of you finding yourselves on this site probably already know the importance of the daily creative project (MASK365) to my current body of work and the success that has followed. In a similar vein- fellow Fat Chance Crew member and the villainous venomous MC from Venice- Zodiak Killa has been releasing a mixtape/album every year since 2005….

A return to real Hip-Hop…

Can we finally announce the death of the saying “hip-hop is dead”? Recently we’ve witnessed an influx of music that gives us that “fuck yeah” feeling again. Here’s a couple recent videos that have been playing while I have been hard at work putting cherries on the “Army of the Undeadstock” sundae. 10 new masks,…

Suspect seen wearing PROFITink.com’s “Beware” tee

I’ve long believed in the teachings that “participation” is the 5th element of Hip-Hop, that belief truly cemented my choice to use my artistic talent to express on behalf of my community. IV Parallels, led by Troy Arroyo, work to perpetuate Hip-Hop culture and it’s my pleasure to be a part of their movement as…

New Track: An Fior – J.Mars x ELG Prod. by Corn-Mill Productions

Philly rapper and friend of the site, ELG teams up with J. Mars & Corn-Mill Productions to bring you “An Fior”. It’s available for free download now, as is ELG‘s EP “Deadstock” which I featured here not long ago. This cat’s a real Hip-Hop head’s type of MC and a true sneakerhead too, don’t sleep on it – support real Hip-Hop!

New! Air Jordan Olympic VI Gas Mask

As promised, I’ve been hard at work in the lab creating new pieces for “Army of the Undeadstock”. The book will feature more than 100  pages of sneaker masks (including brand new, never before seen masks ) accompanied by haikus written by San Diego poet – B(e) Selah. If you’re getting too impatient you can see 5…

ILL MIND OF HOPSIN 5 – Funk Volume delivers truth with balls.

If you had any doubt that Funk Volume is the next dynasty that Hip-Hop needs throw that hate out the window. My boy Sebastian Bleak put me on to Hopsin a while back and we haven’t been disappointed yet. FV has brought us up and coming greats Swizzz and Dizzy Wright, and recent addition Jarren…

New Mask! Nike Vandal Low Gas Mask

Go ahead and sing it with me cuz it’s bound to pop into your head. “Way back, when I had the red and black lumberjack, With the hat to match…” Well kinda. How about some red and black lumberjack Nike Vandal lows with a mask to match. These were a great pick up on sale from…

Now that is “Really Dope”… Literally. New track by Trey Billie

Really Dope by Trey Billie Check out the newest track from fellow Havenot, Trey Billie. You may recognize Trey Billie from when he modeled the Last Shot 14 Gas Mask (that’s a lil joke in case you ain’ t know). This track however is no joke. Jason “Ak” Seals from The Havenotz produced the beat,…

New! Concord XI Branding Wars Gas Mask

I can already hear the screams of “Noooo!” & “Why the hell would you do that to a pair of Concords!?” echoing on Twitter and the sneaker blogs. After all who has the nerve to cut up the most hyped and coveted and saught after shoe of 2011? (And some would say of the entire Jordan…

Candyman 187 leak: Long Roads

Candyman 187 brings you another track from his upcoming album “If Tomorrow Never Comes”. “Long Roads” brings you the classic live band sound that Candyman 187 is notorious for. Don’t sleep on this aggressive track.

Zodiak Killa’s Window of Disbelief: FREE DOWNLOAD

 Zodiak Killa, one of LA’s most venomous MCs and member of the Fat Chance Crew, delivers us a look into the Window of Disbelief. Not for the weak, Zo pulls no punches. Everyone is a target for his intoxicating flow and lyrical bombardments. Level Foe – Zodiak Killa Push – Zodiak Killa

West Side Fo’ Life – Candyman 187 leak

Check out the album art I created for Candyman 187‘s new track West Side Fo’ Life. The song is killer and features the talents of Zodiak Killa and Shock G. Hit the jump and download this track, you won’t regret it.