New Sneaker Masks for Air Max Day 2017

March 26th marks a new type of holiday, a sneakerhead holiday – Air Max Day. This year Nike celebrates 30 years of Air Max. The Nike air bubble revolutionized the industry, and my personal collection. With Air Max 1, 90s plus Jordan 3s and 5s monopolizing my sneaker obsession that little pill shaped window is…

No. 138 adidas NMD R2 PK Mask

As promised, today marks the 7th mask released in 7 days. All of them are a part of the SNEAKERHEADS by Freehand Profit exhibit now on display with @adidasNYC at 115 Spring St. If you can make it to NYC between now and the 21st you can see all 7 of the masks on display…

No. 137 adidas EQT Support Ultra Mask

Seven new masks made from adidas Originals sneakers are now on display with @adidasNYC at 115 Spring St. The exhibit, titled “SNEAKERHEADS by FREEHAND PROFIT”, will be up through 3/21. “Even in limited editions the sneakers are mass produced for the most part, so sacrificing a few pairs to create something one of a kind is…

No.136: adidas EQT Support 93/17 Mask

“My love for sneakers comes from my life long love of Hip-Hop and Hip-Hop culture. I grew up firmly believing in the 4 elements (Graffiti/DJing/Breaking/MCing) and that the 5th element was participation. It wasn’t enough to listen, Hip-Hop is a community as well as a culture so it’s important to add to it. This is…

No.135 : adidas Dragon OG Mask

“Personally, as a Hip-Hop head, the adidas Superstar was the first sneaker I remember hunting in high school, looking high and low for a pair with red stripes. My friend came back from a trip out of town with a pair and I was devastated. Later, during MASK365 I chose a pair of Def Jam…

No.134: Solar Red NMD Mask

Another one! Today marks the opening of the SNEAKERHEADS by Freehand Profit exhibit at @adidasNYC 115 SPRING ST. If you’re in NYC be sure to stop by sometime between now and the 21st for a look at 7 new and unique sneaker masks made from @adidasOriginals. By now you’ve likely seen the NMD masks I…

No.132 adidas EQT Support ADV Gas Mask

Yesterday @adidasNYC and @FreehandProfit announced that, starting tomorrow (3/8), seven brand new sneaker masks will be on display at 115 Spring St. It has been an incredible experience to be a part of the adidas Originals #ORIGINALis campaign. In case somehow you missed the global rollout check out the write up from adidas and the video that…

No.133 adidas EQT Support ADV Mask

The word is finally out, I’ve been eager to share the news and the new masks with you all. There’s SEVEN new adidas Originals masks to share with you and I’ll be unveiling those throughout the week… but the big news is if you’re in NYC you can swing by the adidas Originals store in…

A New Look for ShopFreehand.com

The official Freehand Profit online shop got a new look over the weekend, and to celebrate the fresh you can save 15% store wide, today through Thursday, use F52RFRSH at Checkout.   And with newly marked down pieces like Jordan 3 Gas Mask key chains, you won’t want to miss your chance to grab a…

Freehand on Film

  Photos and Video by Calvin Shamoon. US Marine and photojournalism student, Calvin Shamoon spent time with me on my trip back home to the DMV (DC/Maryland/Virginia) last fall. While I was in town for SneakerCon, which I toured with last year alongside Eight & Nine Clothing, Calvin was there to film as I spoke…

SneakerCon Atlanta ReCap via @8and9 PLUS CHOP FOOTAGE

Last weekend I was in Atlanta for SneakerCon alongside the team from 8 and 9. Thanks to Marino of Team 8 and 9 for capturing the beautiful chaos that is the greatest sneaker show on Earth! Click here to see the full recap by 8 & 9.

SOLE OBSESSED X FREEHAND PROFIT AT RED BRICK BREWING CO. ATLANTA

SOLE OBSESSED X FREEHAND PROFIT AT RED BRICK BREWING CO. ATLANTA “The Way of the Masks”, a Freehand Profit art show pop up presented by Sole Obsessed kicked off Friday night at Red Brick Brewery. Folks from as far as Mississippi and New York were in attendance at the Atlanta event. Those that made it…

#MARCHoftheUNDS Starts Now! Presenting the Miami Nights Gas Mask by @FreehandProfit

Today kicks off #MARCHoftheUNDS – What is that you ask? This month we’ll be doing giveaways and contests, as well as releasing new & improved styles and colors of lace locks, and of course I’ll be bringing you never before seen sneaker masks as well. BE SURE TO FOLLOW @freehandprofit ON IG & TWITTER FOR THE FULL #MARCHoftheUNDS EXPERIENCE! To kick it all off is…

Ewing 33 Hi “Red Suede” Sneaker Gas Mask

8&9 MFG Co brought me to NYC last weekend for 8and9 Presents #FreehandProfit at SneakerCon NY. We displayed 4 sneaker masks including the first time ever the Ewing 33 “Red Suede” mask, as well as a wide selection of 8&9 tees designed by yours truly, and exclusive and rare Mini Mask key chains and lace…

Exclusive Look At Art from “Survival Is An Art”

While you’re waiting on tonight’s release of the Air Jordan XIII (13) Neutral Grey/University Blue Gas Mask… Take An Exclusive Look At The Post-Apocalyptic Art from “Survival Is An Art” for #TNT #TheLastShip | via @FastCoCreate LoyalKaspar put together an amazing lineup of gas mask artists like Bob Basset, “Survival Is An Art” will also include 3…

Charity Art Auction to benefit Invisible Children Inc

I’m proud to announce the auctions are now live via eBay. You can now place your bid for these unique works of art by artists Betsy VanDeusen, Gretchen Mars, Chris Tobar Rodriguez, Charlton Yu, ROM and Freehand Profit. Through eBay’s Giving Works, 100% of the proceeds will go to Invisible Children Inc. Invisible Children “works to rehabilitate children directly affected by the LRA and invest…

The “Fresh to Death” Group Art Show Opens at @RSWDSD

1/31/2014 UPDATE: The Charity Art Auction is NOW LIVE! Click here to find out more! Rosewood in San Diego hosted “Fresh to Death”, a group show put together by Rosewood, Sneaker Head Confessions and myself (Freehand Profit). I had the pleasure of showing work alongside @char_l_ton, @romtheworld, @marsartist, @betsyvandeusen and @christobarart. It featured a variety…

Double Up: Two New Jordan Masks by Freehand Profit

Ok, I’ll admit it, I totally forgot Tuesday was the 15th! (New masks every 1st and 15th here on freehandprofit.com) To make up for the delay, I’m droppin’ 2 Air Jordan masks on you. And of course they had to add up to 23 (23 photos too). The Bred XIII Mask is modeled by Martel…

@FreehandProfit creates a classic mask for @MethodMan

Normally new masks are released every 1st & 15th but I got a special piece to share with you today. I started this month with a tribute to Wu Tang Clan, fittingly because September is the 9th month (Wu Tang Clan being made of 9 deadly emcees). Sebastian Bleak and I made it to Rock…

Another restock? No, BRED XIs like you never seen.

Just touched down last night, fresh back from San Antonio – still got some of that stale airplane air in my lungs. Too bad I’ll never be able to wear one of these masks on a plane (Note to self: photo shoot). It was worth it though, San Antonio is a beautiful city yo! I…