November 12, 2010 – NIKE X PROFIT Gas Mask + Ad Concept
Like in ‘American Gods’, there’s a storm coming. The march has begun, the War of the Brands has begun. Money is short, bills don’t always get paid… but you’ll be damned if you don’t have a fresh pair of sneakers. You’re a Private Solider or a General Hustler. Alliance and Axis have spread their godly fingers and chosen their teams. Which side are you on?
Freehand Profit took a brand new pair of Green Spark Nike SB Blazers apart at the seams, from destruction, creation begins. As a sequel to the Gucci Gas Mask Purse and the second in a brewing series and as MASK 180 from the MASK365 project.