Like many sneakerheads, the Jordan 3 holds a special place in my heart & collection. When I first saw the Black Flip 3s I fell in love, blame it on Nice Kicks – their Weekly Wallpaper featuring the Flips practically mesmerized me. It’s not often we see a new color way of the 3s (well at least […]
Those of you finding yourselves on this site probably already know the importance of the daily creative project (MASK365) to my current body of work and the success that has followed. In a similar vein- fellow Fat Chance Crew member and the villainous venomous MC from Venice- Zodiak Killa has been releasing a mixtape/album every year since 2005. […]
Can we finally announce the death of the saying “hip-hop is dead”? Recently we’ve witnessed an influx of music that gives us that “fuck yeah” feeling again. Here’s a couple recent videos that have been playing while I have been hard at work putting cherries on the “Army of the Undeadstock” sundae. 10 new masks, […]
I’ve long believed in the teachings that “participation” is the 5th element of Hip-Hop, that belief truly cemented my choice to use my artistic talent to express on behalf of my community. IV Parallels, led by Troy Arroyo, work to perpetuate Hip-Hop culture and it’s my pleasure to be a part of their movement as […]
Philly rapper and friend of the site, ELG teams up with J. Mars & Corn-Mill Productions to bring you “An Fior”. It’s available for free download now, as is ELG‘s EP “Deadstock” which I featured here not long ago. This cat’s a real Hip-Hop head’s type of MC and a true sneakerhead too, don’t sleep on it - support real Hip-Hop!
As promised, I’ve been hard at work in the lab creating new pieces for “Army of the Undeadstock”. The book will feature more than 100 pages of sneaker masks (including brand new, never before seen masks ) accompanied by haikus written by San Diego poet – B(e) Selah. If you’re getting too impatient you can see 5 […]
If you had any doubt that Funk Volume is the next dynasty that Hip-Hop needs throw that hate out the window. My boy Sebastian Bleak put me on to Hopsin a while back and we haven’t been disappointed yet. FV has brought us up and coming greats Swizzz and Dizzy Wright, and recent addition Jarren […]
I’ve been so inspired by Hip-Hop throughout my life that it’s been the major push behind my work for many years. That’s one of the reasons I’ve loved sharing great music through my blog, often times for free. Most of you should now be familiar with West Coast’s grimiest MC, Zodiak Killa out of LA […]
Go ahead and sing it with me cuz it’s bound to pop into your head. “Way back, when I had the red and black lumberjack, With the hat to match…” Well kinda. How about some red and black lumberjack Nike Vandal lows with a mask to match. These were a great pick up on sale from […]
Welcome to FREEHANDPROFIT.com, otherwise known as The Hip Hop Nerd. This is the official site and blog of artist Freehand Profit (creator of the sneaker gas masks, MASK365, Guerrilla Art Squadron, PROFITink.com and more). That's me. Midwest born, DMV raised, West Coast livin' artist with a healthy obsession for masks, Hip-Hop, and kicks. Founding member of the Fat Chance Crew- Stay muddy, get fly! Author of Army of the Undeadstock featuring haikus by San Diego poet B(e)Selah! The art book features more than 250 pages of full color photographs featuring 30+ masks, including pieces never seen before. Get yours from PROFITink.com! It's a bit of a one man show over here so stay tuned & bear witness. More new masks are on their way, check out the FAQ for more info.
About the Artist:
Gary Lockwood (Freehand Profit)
ARTIST/DESIGNER/ILLUSTRATOR: [Hip-Hop head / sneakerhead]
"Difficult takes a day, impossible takes a week." - Jay-Z
*- known for destroying coveted kicks in order to make gas masks from them.
Living in Los Angeles, CA : Milwuakee born : Northern Virgina/DMV raised.
Founding member of the Fat Chance Crew (FCC): "Flying Pigs". STAY MUDDY, GET FLY.
Thinks a string of facts works as a bio.
"Army of the Undeadstock" was Freehand Profit's first book and features more than 250 pages of full color photographs showcasing his work from the past few years. Each one of the more than 35 sneaker masks featured in "Army of the Undeadstock" was accompanied by a custom crafted haiku written by San Diego poet B(e) Selah. The book also featured excerpts from Freehand Profit's blog 'The Hip Hop Nerd' discussing the meaning, the process and the spirit behind the work. Although it sold out in just 6 months, Freehand is back in the lab making new masks and working on his 2nd book.